Innovations Additional functions Dynamic Cotton ® Dynamic Cotton ® Dynamic Cotton ® is a breakthrough of epic proportions on our part. Using single or twisted yarns, and working in partnership with weaving mills, we have developed pure cotton fabric with permanent weftwise elasticity. Depending on the fabric structure, our special finishing process can achieve 15-20% extra stretch for added comfort. Naturally Dynamic Cotton ® products can also be supplied with an easy-iron finish, guaranteeing the desired wash-and-wear simplicity for shirts and blouses.